Corporate Social Responsibility; love it or hate it, increasing pressure from business stakeholders, input costs and government is forcing this relative new comer within business strategy quickly up the priority list. But having good intentions for CSR is not always enough. Jane Gray finds out how and why to formalise a CSR plan.
Back in the days of carefree gas guzzling and economic boom, Corporate Social Responsibility was viewed by many as a ‘nice to have’ but, frankly, only necessary for companies in the public eye. It was perceived simply as a protection against serious brand damage or shareholder revolt if heinous social and environmental transgressions were uncovered.…
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