Manufacturing is all about product. You have to keep reinventing your product portfolio to keep ahead in today’s market. But the majority of R&D products don’t even make the market and of those that do only one or two really make a worthwhile profit. Simon Holloway explores product lifecycle management as a means for reducing the risk.
“Product life cycle management (PLM) is the most vital business process in manufacturing today,” says Andy Michuda, chief executive officer of product development software company Sopheon. “A right decision on which product ideas to develop and produce can transform a company’s future. A wrong decision can bring a company to its knees. In the race…
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