Businesses report that the link between sustainability and profits remains unclear in the short term despite the recognition of long term gains.
Just 24% of executives in an Economist Intelligence Unit survey believe there is a strong link in the short term (1-2 years) between financial performance and commitment to sustainability. However, 69% believe the link is strong in the long term (5-10 years), and companies worldwide are moving sustainability principles into their core policies and practices.…
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