Better Cotton, the world’s largest cotton sustainability initiative, has officially launched a first-of-its-kind traceability solution for the fashion and textile sectors.
The solution has been developed over three years and will provide visibility of cotton’s journey through the supply chain by logging stakeholder input on the Better Cotton Platform. The organisation has worked closely with a network of member retailers and brands, including H&M Group, Marks & Spencer, Walmart, Target, Bestseller, Gap Inc and C&A, to…
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