Evidence suggests that it pays to train your sales staff better in a recession. Steve Thurlow, business director, manufacturing, at sales and negotiating skills training provider Huthwaite International outlines some successful sales strategies to deploy in tough business conditions.
‘Recession’, ‘credit crunch’, ‘ economic austerity’ – there are plenty of euphemisms for the state of the UK economy through 2008 to date. Yet it is only now, a full year on from signs that the financial crisis had begun to bite, that on January 23, the Office for National Statistics revealed a second consecutive…
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