Adidas returns to Germany with robotic manufacturing

Posted on 25 May 2016 by Michael Cruickshank

Sportswear manufacturer Adidas is returning its production to Germany for the first time in more than 20 years.

The company has announced today that commercial-level production will soon begin at a new factory located in Ansbach in Southern Germany. The new factory, dubbed by Adidas as a ‘Speedfactory’, will produce running shoes using automatic robotic manufacturing. According to the company, the Speedfactory will enter full scale production in 2017. Adidas built the factory in…

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