Consumer electronics manufacturer Apple, and German automaker BMW are reportedly looking to collaborate on unspecified future projects.
Both companies are trying to court the other, due to their similar innovative approaches to manufacturing. According to an article by Reuters, executives from Apple, including its CEO Tim Cook, visited BMW’s headquarters last year in order to meet with representatives from the automaker. In addition, the Apple delegation also visited BMW’s Leipzig plant, where…
This content is for subscribers only. Subscribe now for free to read the full article.
Already a subscriber? Login
