Business Growth Fund invests £4.2m in fancy dress Morphsuits

Posted on 28 Apr 2013 by Tim Brown

Business Growth Fund (BGF), established to help Britain’s fast-growing smaller and medium sized businesses, has made a £4.2m investment in AFG Media, the fancy dress and party fashion company behind the Morphsuits phenomenon.

AFG Media was founded in 2009 by Edinburgh University graduates Gregor Lawson and brothers Fraser and Ali Smeaton, who gave up their day jobs to sell the outfits, after witnessing the dramatic reaction generated at a fancy dress party. With backgrounds in sales and marketing, the team recognised the potential of the product and in…

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