Fragrance experts, My Fabulosa, a Cheshire-based manufacturer of cleaning products, is set for international expansion with the support of an eight-figure funding package from HSBC UK. Following significant sales growth in European markets in 2024, My Fabulosa is utilising funding from HSBC UK to invest in new automated machinery and production capabilities.
With two production lines already in operation at the manufacturer’s Nantwich facility, the installation of a third fully automated line is set to increase production up to four times its current capacity. The automated machinery will also enable a higher rate of recyclable packaging production.
As a result of this investment, the business is forecasting an increase in turnover of 25 per cent in year-on-year. The funding structure includes a Receivables Finance facility to support international growth, Trade Finance products to aid supply chain operations, and an asset finance solution delivered in partnership CHG Meridian, which specialises in offering technology lifecycle solutions to provide a hedge against technical obsolescence.
The expansion will significantly strengthen the company’s ability to supply cleaning products to key markets, including the Netherlands, France, Germany, and Poland. Additionally, My Fabulosa will also utilise HSBC UK support to supply customers via new online channels, with a long-term aim of entering the US market.
James Sharpe, Founder of My Fabulosa, said: “HSBC UK’s support is helping us reach key milestones in My Fabulosa’s growth journey, enabling us to expand into new international markets, while continuing to deliver our diverse product range to customers worldwide. With increased production capacity, we’re well-positioned to meet growing global demand.”
Zubayr Atcha, Global Relationship Director at HSBC UK, said: “We’re proud to support My Fabulosa as it accelerates its growth strategy. The investment in new machinery is a vital step in helping the business scale up production, expand into overseas markets, and continue meeting rising customer demand.”
Founded in 2019, My Fabulosa is family-led Home Fragrance, and Personal Care supplier, providing businesses and consumers with an expanding range of homecare products, including Surface Care, Air Care, Laundry Care and Garden Care.
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