Could buying ride-share app help secure JLR’s future?

Posted on 8 May 2019 by Maddy White

Reeling from a £3.4bn quarterly loss, Jaguar Land Rover is sniffing around ride-share app Addison Lee. Is this what automotive manufacturers need to do to grab a piece of the burgeoning ride-share market?

The manufacturer intends to release a raft of new fully electric and hybrid vehicles in the next few years, include the new I-PACE – image courtesy of Jaguar Land Rover. London’s second biggest taxi provider, Addison Lee, has been put up for sale by its owner, the Carlyle Group, with Jaguar Land Rover (JLR) one of the prospective…

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