The 60-second interview – Dave Verduyn and the Kano Model

Posted on 15 May 2012 by Tim Brown
David Verduyn of C2C Solutions

Ahead of the LMJ Conference on May 29, we asked some of the speakers to answer a few questions to shed some light on the subject of their presentations. Dave Verduyn of C2C Solutions talks about the Kano model.

David Verduyn of C2C Solutions
Many of the readers may have heard of the Kano model. For those who haven’t, can you explain where it came from and how it is used? The Kano Model was created by Professor Noriaki Kano, from Japan, in the early 80s during his research on…

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