Manufacturers in the UK currently face a host of challenges. Having weathered COVID-19 and its subsequent lockdowns, they now face global supply chain issues and must navigate the realities of life after Brexit.
At the same time, their customers expect manufacturers to provide the same level of experience they have become accustomed to in the consumer realm. The best hope for manufacturers when it comes to meeting those challenges and expectations is to make customers the centre of everything they do and while embracing collaborative experience management. While…
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