A summary of the views and discussions raised during an exclusive pricing strategy roundtable event hosted by The Manufacturer and revenue & profit realisation company, PROS.
Earlier this year, a select group of non-competing senior decision -makers from across the UK food and consumables sector came together as part of The Manufacturer Director’s Forum to discuss the importance of adopting an accurate product pricing strategy. An evening of lively debate got underway with Dr Peter Colman – senior director at Simon-Kucher &…
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