Entry level B.I.

Posted on 8 Mar 2012

A trusted product with a rich past is finding a new role as an entry-level business intelligence solution, finds Malcolm Wheatley.

The figures are chilling. The world, it seems, is likely to create more data in 2012 than in all the previous five thousand years put together. And what’s more, the rate that this data is accumulating is doubling every eighteen months. These assertions come from John Wilkinson, vice-president of business analytics for global ecosystem and…

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