A report with research from JDA and YouGov has shown that consumers are more frequently going direct to manufacturers.
The information comes from a study of over 6,000 adults in the UK, Germany,France and Sweden and shows that 42% of those surveyed had bought products directly from a manufacturer in the last 12 months. The study also found that 30% said they had bought directly from manufacturers more now than compared to five years ago.…
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