Morrisons has become the first UK retailer to sign up to the Responsible Can Packaging Pledge, meaning it will not produce or sell any carbonated product with more than four units of alcohol in a single-serve can.
The Responsible Can Packaging Pledge is part of the Department of Health’s Responsibility Deal, which aims to encourage manufacturers and retailers to remove one billion units of alcohol sold annually from the market. While the supermarket had already banned the sale of such products months before the Responsible Can Packaging Deal’s December 2014 deadline, it…
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