Samantha Johnson, Managing Director of Avalon Home, talks to me about how her experiences in big retail as an e-commerce buyer has informed the running of her current business. She discusses local supply chains, four-day working weeks and how “safe, brave spaces” create breeding grounds for talent.
Samantha relaunched Avalon Home, a table linen company started by her family a century ago, and recently acquired Cumbria-based Pintail Candles. Her mission with both brands, is to bring British-made, personalised products to independent homewares retailers. In the same way a top football team reflects its manager, a business should exude the traits of its…
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