Two days after reporting a record loss, Sony Corp has announced it is to cut close to 10,000 jobs (six per cent of its global workforce) as new CEO Kazuo Hirai moves to reduce costs at the Japanese electronics giant.
After a brief honeymoon since taking over from Howard Stringer this month, Hirai this week doubled Sony’s annual loss forecast to a record $6.4bn (£4.01bn). Hirai is under pressure to improve several of the company’s struggling sections which have been overtaken by consumer electronics leaders Apple and South Korea’s Samsung Electronics. “We have heard a multitude…
This content is for subscribers only. Subscribe now for free to read the full article.
Already a subscriber? Login
