The quiet revolution: 3 ways self-service reporting is re-writing the art of the possible

Posted on 13 Dec 2013 by Tim Brown

What’s been the single biggest revolution in Business Intelligence? Ask a dozen different manufacturers, and you’ll likely get a dozen different answers, says Matthew Scullion of Matillion.

OLAP, in-memory analytics, data visualisation — to those schooled in the tradition of Business Intelligence in the form of data warehouses and dull reports, any of these will be a revolution. But it’s arguable that the answer is none of these. Instead, perhaps the biggest revolution is self-service reporting. Surprised? Perhaps you shouldn’t be. Granted,…

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