Tobacco plain packaging is successful and growing despite opposition

Posted on 25 Mar 2015 by Matthew Buckley

The Australian government-mandated plain packaging of tobacco packets has been shown to reduce the number of people smoking, according to the British Medical Journal.

In a move designed to reduce the appeal of tobacco products to young people, in 2011 the Australian government legislated that all cigarette, cigar, and loose leaf tobacco packets have to be the same colour, same plain font, have health warnings cover the vast majority of the packet, and to have no company logos. The…

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