Want to boost revenues? Then monetise your data

Posted on 20 Jun 2018 by Jonny Williamson

As a manufacturer, you want to drive efficiency improvements across your entire operation – innovation, design, sales, purchasing, production, distribution and service. The value contained within your data can help achieve all those objectives, and then some.

By the very nature of their operations, most manufacturers capture a variety of different data and lots of it. The term ‘big data’ may feel relatively new, but manufacturers have been aware of – and indeed, adopting – the concept for decades. However, being aware of something and actively taking advantage…

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